What this is
I Always Say I’m Leaving by olivia o’brien.
The title and artist above are the ones TikTok stored for this sound, and the link goes
to that sound on TikTok. We have not matched them to a music catalogue, so we publish no
release date and no catalogue identifier, and we do not claim this is the same recording
as any particular release.
What we measured
In the 300 most recent public TikTok
videos we reviewed on 6 August 2026,
we counted 259 different accounts
and 16,953,794 combined views at the time we
looked.
These figures describe that one dated sample, not the sound's total use. We do not know from a
single sample whether use of this sound is rising or falling, and we do not say that it is.
How we classified the music
Indie Pop
Synth-pop
Bedroom Pop
Los Angeles, USA
· 2020s
Genre, mood and energy are AI classifications, not facts about the release.
What we classified the videos as
Relationship & Situationship Refle45%
Lifestyle & Personal Growth25%
Fandom & Reality TV Edits20%
Percentages are of the 300 videos we reviewed on
6 August 2026, classified by AI.
Who was posting
40% Editors
60% Creators
Editor-style versus creator-style is an AI classification of the sample.
@oliviagobrien · 11 videos
2,779,400
@inesoro_ · 2 videos
1,227,800
@queenbean37 · 2 videos
1,019,100
@queenbigmac · 1 video
896,000
@jadastoptopsecret · 2 videos
890,341
Views counted within the sample, on 6 August 2026.
Subjects, places and tags
Olivia O'BrienMelanie MorenoBryce
Love Island USA
situationshiphot girl summerhealingrelatable
TJ Maxx
USACanadaUK
#oliviaobrien#loveislandusa#hotgirlsummer#music#relationships#love#summer#trend#loveisland#toxicrelationship#healingjourney#relateable
Regions and languages are classified from the sampled videos, not measured from account data.
Creative direction
Use the track to soundtrack a moment where you're stuck in a cycle—whether it's a situationship, a bad habit, or just a funny daily struggle.
Looks like a fit for: Gen Z creators who post POV, lifestyle, or reality TV edits.
✓ Use the hook moment (0:10-0:20) for your primary text overlay reveal.
✓ Sync your lip-sync or transition to the beat drop at 0:14.
✓ Keep the video under 15 seconds for maximum loopability.
✓ Use a high-contrast text overlay that matches the song's bittersweet vibe.
✗ Don't use the sound past the 30s mark; the energy drops off for short-form content.
✗ Don't make the video too polished; keep the 'casual selfie' aesthetic.
✗ Don't ignore the lyrics—the text overlay must directly reference the 'leaving/staying' theme.
Suggestions our AI drew from the videos it reviewed. They are ideas, not rules, and we make no
claim about which will perform better.
