What this is
mindf*ck by Bella Kay.
The title and artist above are the ones TikTok stored for this sound, and the link goes
to that sound on TikTok. We have not matched them to a music catalogue, so we publish no
release date and no catalogue identifier, and we do not claim this is the same recording
as any particular release.
What we measured
In the 288 most recent public TikTok
videos we reviewed on 1 August 2026,
we counted 262 different accounts
and 1,940,635 combined views at the time we
looked.
These figures describe that one dated sample, not the sound's total use. We do not know from a
single sample whether use of this sound is rising or falling, and we do not say that it is.
How we classified the music
Synth-pop
Indie Pop
Alt-Pop
USA
· 2020s
Genre, mood and energy are AI classifications, not facts about the release.
What we classified the videos as
Lip Sync / Emotional Expression35%
Percentages are of the 288 videos we reviewed on
1 August 2026, classified by AI.
Who was posting
60% Editors
40% Creators
Editor-style versus creator-style is an AI classification of the sample.
@tonito.rt · 1 video
281,300
@itsbellakaymusic · 1 video
172,200
@emilysentner · 1 video
169,800
@theelliebarker · 3 videos
163,200
@jaquelinearagonn · 1 video
148,500
Views counted within the sample, on 1 August 2026.
Subjects, places and tags
Bella Kay
Lucy ChenTim BradfordTianaNaveen
The RookiePrincess and the FrogPretty Little Liars
jealousylongingsituationshipsfandom edits
Starbucks
USAUKCanada
#bellakay#myrecklessabandon#music#relateable#wlw#lyrics#song#mlm#repost#mindfuck#mra#real
Regions and languages are classified from the sampled videos, not measured from account data.
Creative direction
Use the hook to show a moment of emotional tension or a 'real' relationship realization.
Looks like a fit for: Fandom editors and Gen Z creators who love a good 'longing' aesthetic.
✓ Sync the hook to a dramatic character look or a transition.
✓ Use text overlays to tell a short, relatable story about jealousy.
✓ Use the first 15 seconds for the most impact.
✓ Tag the artist to get featured on their page.
✗ Don't use the sound past the 30s mark; the hook is the viral moment.
✗ Don't use low-quality, blurry footage for edits.
✗ Don't ignore the lyrics—the content must match the 'longing' theme.
Suggestions our AI drew from the videos it reviewed. They are ideas, not rules, and we make no
claim about which will perform better.
