What this is
Set Fire to the Rain by Adele.
The title and artist above are the ones TikTok stored for this sound, and the link goes
to that sound on TikTok. We have not matched them to a music catalogue, so we publish no
release date and no catalogue identifier, and we do not claim this is the same recording
as any particular release.
What we measured
In the 300 most recent public TikTok
videos we reviewed on 10 August 2026,
we counted 212 different accounts
and 1,102,578,900 combined views at the time we
looked.
These figures describe that one dated sample, not the sound's total use. We do not know from a
single sample whether use of this sound is rising or falling, and we do not say that it is.
How we classified the music
Blue-eyed soul
Pop rock
Adult contemporary
United Kingdom
· 2010s
Genre, mood and energy are AI classifications, not facts about the release.
What we classified the videos as
Emotional/Reflective Edits45%
Lifestyle/Relationship Advice30%
Percentages are of the 300 videos we reviewed on
10 August 2026, classified by AI.
Who was posting
60% Editors
40% Creators
Editor-style versus creator-style is an AI classification of the sample.
@adelefanpagemx · 3 videos
168,200,000
@byluhlima · 19 videos
154,607,900
@footbalcasuals · 1 video
128,300,000
@pussycat_53 · 1 video
77,600,000
@stawkeye · 1 video
43,600,000
Views counted within the sample, on 10 August 2026.
Subjects, places and tags
AdeleLionel MessiCristiano RonaldoThomas Shelby
Nishinoya
HaikyuuPeaky BlindersVikings
SportsmanshipHeartbreakHealingDog loyalty
Mazda
Latin AmericaUSAEurope
#michelleabigailconsejos#mujer#mujeresqueinspiran#hombres#adele#amor#mujeres#mujeresfuertes#setfiretotherain#reflexion#consejos#love
Regions and languages are classified from the sampled videos, not measured from account data.
Creative direction
Use the chorus to highlight a peak moment of respect, growth, or loyalty.
Looks like a fit for: Sports editors, lifestyle creators, and pet owners
✓ Sync the first 'Set fire to the rain' lyric to a major visual transition.
✓ Use high-quality, slow-motion footage for sports edits.
✓ Keep text overlays short and punchy for advice videos.
✓ Use the 0:14-0:30 segment for maximum emotional impact.
✗ Don't use the track for low-effort, static images.
✗ Don't ignore the beat drop; it's the hook moment.
✗ Don't use the track past 45 seconds; the energy dips.
Suggestions our AI drew from the videos it reviewed. They are ideas, not rules, and we make no
claim about which will perform better.
