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SONG ON TIKTOK

What’s This? What’s That?

by LOTTY FRIENDS
K-Pop Children's Music Playful Medium

What this is

What’s This? What’s That? by LOTTY FRIENDS.
TikTok metadata TikTok sound ↗
The title and artist above are the ones TikTok stored for this sound, and the link goes to that sound on TikTok. We have not matched them to a music catalogue, so we publish no release date and no catalogue identifier, and we do not claim this is the same recording as any particular release.

What we measured

In the 300 most recent public TikTok videos we reviewed on 4 September 2026, we counted 283 different accounts and 115,665,200 combined views at the time we looked.
These figures describe that one dated sample, not the sound's total use. We do not know from a single sample whether use of this sound is rising or falling, and we do not say that it is.
Videos reviewed
300
Accounts
283
Views in sample
115.7M
Avg per video
385K
Sampled
2026-09-04

How we classified the music

J-Pop Nursery Rhyme Pop Bubblegum Pop
South Korea · 2020s
Dance
0.51
Genre, mood and energy are AI classifications, not facts about the release.

What we classified the videos as

K-Pop Idol/Actor Fancams45%
Cute Baby/Toddler Content25%
Lifestyle/Casual Vlogs15%
Comedy/Relatable Skits15%
Percentages are of the 300 videos we reviewed on 4 September 2026, classified by AI.

Who was posting

60% Editors 40% Creators
Editor-style versus creator-style is an AI classification of the sample.
@tuiisreal.020898 · 1 video 4,500,000
@kusmiya01 · 1 video 4,200,000
@kiwokk1 · 1 video 3,600,000
@thienchuc95 · 1 video 3,400,000
@younggurlsitinh · 1 video 3,000,000
Views counted within the sample, on 4 September 2026.

Subjects, places and tags

HanniJohnny SuhFelixJungwon Shin Chan NewJeansNCTStray KidsEnhypen Idol cutenessBaby discoveryPet curiosityK-drama shipping Miniso
ThailandIndonesiaSouth KoreaVietnam
#cortis#enhypen#keonho#txt#txtparentingdiary#kpop#seventeen#nctwish#seonghyeon#polcasan#h2h#hearts2hearts
Regions and languages are classified from the sampled videos, not measured from account data.

Creative direction

Use the audio to highlight the smallest, cutest, or most curious thing in your life or your favorite idol's life.
Looks like a fit for: K-pop fan editors and lifestyle creators
✓ Cut your clips exactly on the 'Ige mwoya' vocal hits.
✓ Use text overlays like 'He's so tiny' or 'What is this??'.
✓ Focus on close-up face cam shots for maximum impact.
✓ Use the first 15 seconds of the track for the hook.
✗ Don't use long, slow transitions; keep the cuts snappy.
✗ Don't use the track for dark or aggressive content; it kills the vibe.
✗ Don't ignore the 'What's this?' lyrical theme; make sure the video shows discovery.
Suggestions our AI drew from the videos it reviewed. They are ideas, not rules, and we make no claim about which will perform better.

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Observation date 4 September 2026; figures describe the 300 public videos reviewed, not the sound's total use. Something wrong on this page? Tell us
trackbounty.com/sound/what-s-this-what-s-that-lotty-friends